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The Global Resource for Loyalty Marketers


UK: KFC loyalty program hacked

Published: Dec 20, 2016

Whether its the Democratic National Committee in the United States or a fast food chain in the United Kingdom, organizations and businesses around... [ read more ]

Insight: Are cash rewards king?

Published: Dec 9, 2016

New reports on the appeal of cash-back rewards from the Wall Street Journal and Nielsen lead us to ask the question: Are points and miles... [ read more ]

UK: The Sun tests reward program

Published: Nov 25, 2016

With the world's biggest and most respected news publications continuing to hemorrhage advertising dollars, how can publications successfully... [ read more ]

Survey: What's your data worth?

Published: Nov 24, 2016

Consumers know that their personal information is of financial value to marketers, but they're also concerned about transparency and knowing... [ read more ]

  • rDialogue: The Future is Now - Loyalty 3.0