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The Global Resource for Loyalty Marketers


Don't abandon the cart abandoners

Published: Jun 17, 2014

Abandoned cart emails produce a significantly higher revenue per message than promotional mailings, according to the latest email remarketing best practices analysis... [ read more ]

Why Internet didn't kill the Video Star

Published: Apr 29, 2014

The internet has long threatened to cannibalise TV advertising, but there are good reasons why it simply can't, and won't, according to Andy O'Brien, creative director... [ read more ]