Gamification, by its academic definition, enhances an experience to support the overall value. For companies in e-commerce to pharmaceuticals, simple gaming interactions...
Once a poetic way to describe an experienced person, AccorHotels is reading the map of the world in consumers’ faces to direct...
Autonomous and electric vehicles are coming. But to finance their development and win automakers favor when the next-generation vehicles go to market,...
According to a recent survey by RBC Capital Markets, Amazon Prime’s U.S. membership may have peaked. It showed no growth between June...
Do Millennials like loyalty programs? Doubters and disruptors want cryptocurrency in the mix of redemption options. But will allowing drivers to pay for vehicle...