The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Posts By Kelly Shermach
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7.0K1Loyalty StrategyMore than Buzz to Cannabis Marketing Resource
As state governments soften their stance on cannabis use, federal law stands firm on its illegality. This presents both challenges and opportunities...
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11.7KCustomer ExperienceStarbucks Adds Three Shots to Its Digital Marketing
Starbucks wants to grow its digital marketing and sees even those averse to Starbucks Rewards as a big opportunity. By Kelly Shermach...
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4.5KData and PrivacyConsumers Sell Personal Data, Knowing Exactly How It Will Be Used
I took the SAT for the first time in sixth grade, to test into a selective extracurricular program. When the results came,...
Recent Posts
Finding Sporting Goods Sales When Customers Throw In The Towel
#357: H & M – Driving Loyalty Both Globally & Locally for 150 Million Fashion Lovers
#357: H & M – Driving Loyalty Both Globally & Locally for 150 Million Fashion Lovers
The Definitive Guide to the Loyalty Rules Engine
Solving the Greatest Challenge in CPG Customer Marketing
Why You Need to Consider Carbon Offsets as a Loyalty Tool
