The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Posts By Wise Marketer Staff
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31B2B[Webinar] How Servco Used a Customer 360 to Empower Teams Across Their Enterprise
Servco, a leader in automotive products and services, was undergoing a digital transformation and faced the challenge of having an accurate C360...
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2.4KLet's Talk Loyalty Podcast#103: Movies, Music and Sport – Passion Points to Drive Loyalty
Film, music and games are all assets that loyalty programme owners can leverage to drive emotional engagement with members. In this episode,...
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5.1KLoyalty NewsWireLoyalty Newswire – May 3rd, 2021
Welcome back to the Wise Marketer. Every Monday we compile a list of the latest customer loyalty and marketing news to make...
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62Loyalty StrategyMarketing to a New Customer Mix: 3 Ways to Cover the Bases
A Changing Customer Base Means Changing Customer Tastes No exceptions. Take a retailer with a long-standing base of loyal, but maturing, customers....
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2.4KLet's Talk Loyalty Podcast
#102: The Science & Psychology of Human Engagement for Customer Loyalty
Dr Anil Pillai is a human engagement expert, with experience advising some of the world’s top firms across Europe, India and the Middle...
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140Listen & Watch[Webinar] Key Performance Indicators and Loyalty Dashboards
As key performance indicators (KPIs) become more prevalent in loyalty marketing analysis, the importance of dashboards to indicate progress vs program goals...
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2.4KLet's Talk Loyalty Podcast
#101: How You Can Leverage Independent Loyalty Experts for Your Loyalty Programme
Running a loyalty programme can be challenging in many ways, so who can you turn to for advice, a second opinion and...
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77Listen & Watch[Webinar] Emotional Connection: Stop And Shop’s Journey to a Human-Centric Approach in Grocery
Stop & Shop has been a neighborhood grocer across the Northeast for more than a century. Known for its convenient locations, it...
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5.1KLoyalty NewsWireLoyalty Newswire – April 26th, 2021
Welcome back to the Wise Marketer. Every Monday we compile a list of the latest customer loyalty and marketing news to make...
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104Customer Experience[Webinar] The Current Trends and Technologies Shaping the Future of Customer Experiences
Our increasingly digital, always-on world is transforming the ways companies connect to customers on a daily basis. Now more than ever, customer...
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