The Wise Marketer – Featured News on Customer Loyalty and Reward Programs

Airlines

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JetBlue and American Airlines Announce Strategic Partnership to Create More Competitive Options and Choice for Customers in the Northeast

Travelers will now have seamless access to both airlines’ domestic and international networks NEW YORK and FORT WORTH, Texas — JetBlue Airways...
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COVID-19 Impacts on Travel Habits: New Study of 1045 U.S. Travelers

[Editor’s Note: We came across this study which surveyed 1045 U.S. travelers (55%+ were millennials) about their behaviors and attitude towards travel...
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Giving Back: Travel Data Loyalty Report 2020

Travel Industry News Post-COVID-19 The world has been flipped upside down in a short period of time. Businesses small to large went...
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Keynote Kickoff: Loyalty & Awards 2020 in Review

Loyalty & Awards 2020 Conference Overview Good fortune was afforded to the organizers and attendees of February’s Loyalty & Awards 2020 conference....
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Travel Loyalty and COVID-19: Will Loyalty Prevail?

It may seem to be strange that this publication would feature a story about the COVID-19 situation, but travel loyalty is being...

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