The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
B2B
-
1.8KThe Post-Pandemic Evolution of B2B Sales
The past year has left most of us feeling numb as we deal with the pain, fears, and frustrations we have suffered....
-
1.2KB2B Marketing Launch Propolis Online Community for Marketers
February 2nd, 2021 — B2B Marketing, a trusted advisor to the global B2B marketing community, have launched Propolis, an online community aimed...
-
1.4KShould Marketers Reconsider Niche Coalitions in B2B Loyalty?
While the coalition structure has long been established as a loyalty marketing program model in the consumer sector, there have been few...
-
2.1KB2B Marketing: Where’s the Humour?
‘We’re here for you through this unprecedented, difficult time’. How often have we read those words since March? Accountants, email providers, hell...
-
1.3KHow Can Loyalty Auctions Make Your B2B Loyalty Marketing Program a Winner?
We sat down with Glenn Shaw, Client & Business Development Director for New Zealand and Australia at B2B loyalty specialist Incentive Solutions,...
Recent Posts
#281: Sweatcoin Rewards Walking – Driving Health and Wealth Through Loyalty
NielsenIQ 2022 Balancing Act: Sharing Tips on Consumer Preference and Perception for SMB Growth
25 Years in Loyalty: 5 Lessons Learned
Loyalty Newswire – September 26th, 2022
Insights on the Future of Travel Loyalty With Global Flight’s Ravindra Bhagwanani
What Is a Customer Service Knowledge Base