The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Brand Loyalty
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2.8KAn Eye and Sky Opener: Starbucks and Delta Let Loyalty Soar
By: Lanndon Lindsay Headphones? Check. Toothbrush? Check. Toss water bottles before reaching TSA? Check. A double espresso first thing after arriving at...
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2.7KMarketing at the Heart of CVS’ Purpose: How CVS is Driving Innovative and Impactful Initiatives by Putting Their Heart into Every Moment of Health
An executive interview with Diego Vaccarezza, VP of Enterprise Media at CVS Health Editor’s Note: CVS is redefining health care in North...
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2.3KMy Way Or The Highway? Research Suggests Loyalty Is More Important Than Convenience
Pop quiz: do customers prefer the path of least resistance? It seems intuitive that they would. After all, amidst such a competitive,...
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2.2KLoving the Lifestyle: How Lifestyle Rewards Can Help Loyalty Programs Differentiate and Drive Brand Stickiness
Bonus earning on specific everyday spending categories – think gas and groceries – have long been a pillar of credit card loyalty...
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750How to Build Your Own Brand Online
In certain competitive fields today, you need to build a brand in order to stand out. This can be particularly true in...
Recent Posts
Mall of America® and Coniq partner to launch first-of-its kind membership program
#337 : Panera Bread Shares Subscription Insights – Its Powerful, Disruptive Approach to Customer Loyalty (Short Summary Show)-with Tom Peace
SNIPP gaming platform, Gambit Rewards, partners with emerging leader in combat sporting events, the BKFC
Getting to Know White Label Loyalty
Loyalty Newswire – February 6, 2023
The Impact Of Choice Deprivation On Loyalty Programs
