The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Brand Loyalty
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1.6KLoyalty Empowered: Reward Programs Supporting Social Justice
Loyalty Programs for a Good Cause in a Time of Social Justice In the immortal words of Bob Dylan, “the times they...
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725200+ Companies Join Facebook Boycott, Should You? 3 Questions To Ask
Chances Are, Facebook Users May Not Notice The Missing Ads And that probably doesn’t matter. The desired effect of the advertising boycott...
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1.3KAn Interview With Bond Brand Loyalty and rDialogue Discussing Their Recent Merger
Bond Brand Loyalty announced the acquisition of rDialogue on Feb 11. The press release provides the first level of information about the...
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1.5KThe Era of Brand Purpose is Officially Over
[Editor’s note: We’ve written about how influential brands can be if they align with customers, and specifically when they align themselves with...
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2.0KCan Influencer Marketing Advance Loyalty?
Or Will the Risks Doom the Tactic? We live in a world where it matters what other people say. And while this...
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