The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Cards & Payments
-
4.8K1Can Loyalty Cards Live in a Digital World?
Or are they headed for the dust-bin? Is the Loyalty Card dead in an eco-system now defined by digital experiences? While...
-
6.5KDosh: A lot of cash, a lot of promise.
With $44 million in the bank, card-linked cashback startup, Dosh, now has enough money to play big league ball. By Mike Giambattista...
-
6.4KUber’s Visa debit card aims to build driver loyalty
The mechanics of co-branded cards are well known and well-debated in loyalty circles but most everyone who pays attention to these things...
-
8.7KThe rise of PayPal and what the loyalty industry can learn
Think online shopping and payments, and you most probably think of the stereotypical image of credit card details being entered onto a...
-
5.3KISOs: The New Loyalty Experts
The case for ETA’s loyalty micro-credentialing program By Jeff Mankoff and Neil Axe, ETA CPP In today’s hyper-competitive payment processing marketplace, payment...
Recent Posts
AI in Loyalty Marketing and Loyalty Programs
#336: United States Soccer Federation Share the “Insiders Program” for Soccer Fans
CRMC #TBT Interview Series: <strong>Carrie Trotter, VP Theatre Marketing and Loyalty, AMC Theatres</strong>
Paytronix rebrands to signal the future of guest engagement
Serving up Great Customer Experiences for the Blind
How Partnerships Fuel Successful Loyalty Programs
