The Wise Marketer – Featured News on Customer Loyalty and Reward Programs

News Release

IBM Services and Retail Analytics to Support Walgreens Field Service Nationwide

ARMONK, N.Y., Sept. 22, 2017 /PRNewswire/ — IBM (NYSE: IBM) today announced a new agreement with Walgreens, one of the country’s largest drugstore chains, to deploy...
Loylogic and Coinify Partner to Offer First-Ever Loyalty Currency Conversion into a Cryptocurrency

Loylogic Inc., the global leader in e-commerce and e-payment solutions for loyalty programs, and Coinify ApS, a leading blockchain payment service provider,...
Paytronix Brings Individual Consumer Data to Convenience Stores with POS Integrations

New Gilbarco, NCR and Verifone POS Integrations coupled with proven software enable convenience store chains to nurture customer relationships and motivate targeted,...
Como and Preoday partner to offer integrated customer engagement and mobile ordering.

LONDON, August 10th, 2017 – Como (www.como.com), a global leader in customer engagement solutions, and Preoday (www.preoday.com), an online and mobile ordering technology company,...
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Ellipsis, ADMA partner with Loyalty Academy to bring Loyalty Marketing Education to Australia

New Partnership to Equip Today’s Marketers with the Skills Required to Compete in the ‘Age of the Customer’. 3 August 2017 Australian...
The Loyalty Academy Announces New Certification Programs in New Zealand, Australia and U.S.

The Loyalty Academy, the world’s leading loyalty marketing education platform, announces upcoming professional certification workshops in Australia, New Zealand and the US....
Forrester Launches Tap

App empowers consumers to share how brands can improve experiences; enables brands with real-time actionable insights CAMBRIDGE, Mass., Sept. 28, 2017 /PRNewswire/ — Research and...
Bridge2 Solutions Announces the First Voice Activated Rewards Platform: Introducing Points Pal

ALPHARETTA, Ga., Sept. 20, 2017 — Bridge2 announces Points Pal, the first voice activated experience for rewards programs that is compatible with multiple Virtual Assistants....
Fraud management now eats more than one fifth of ecommerce merchants’ operational costs

PORTLAND, Ore., Sept. 21, 2017 /PRNewswire/ — Ecommerce merchants are investing record sums to combat fraud, according to “Exploring the Financial Impact of Fraud in a...
SuperValu announces eir as latest partner as part of €40 million investment in Real Rewards loyalty programme

SuperValu, the leading Irish community grocery retailer, has announced a new partnership with eir, Ireland’s largest communications company, as part of its...

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