The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
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9.6KChina: Alibaba launches umbrella loyalty program
500 million active users – that’s how many customers actively shop Chinese conglomerate Alibaba’s ecommerce platforms. To put that number in perspective,...
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2.3KReport: Consumers prefer in-store & national brands
Brand loyalty surveys are a little like medical research findings – as soon as you absorb the findings of one study, another...
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3.5KHanifin: Dick’s Sporting Goods is one of the Biggest Opportunities of Our Time
Companies report down quarters (or rather flat quarters, in this case) all the time without creating the firestorm / panic-storm that Dick’s...
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8.1KGetting your Loyalty Programme Ready for GDPR
On the 25th May 2018, when the new GDPR regulation starts, the way brands and business across Europe connect, talk and engage...
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4.1KBill Hanifin: What’s Behind Walgreens Point Expiry Change?
Two days ago we posted an article examining, among other things, the effects and possible reasons for such a decision. Because this...
Recent Posts
Trouble with Timmies
#360: Understanding Loyalty in Europe – The European Loyalty White Paper
#360: Understanding Loyalty in Europe – The European Loyalty White Paper
#358: Microsoft Rewards – Insights and Ideas (Short Summary Show)
#358: Microsoft Rewards – Insights and Ideas (Short Summary Show)
SKUx Raises $11 Million Series A
