The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
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3.6KWill “CX” evolve into “BX”?
If you think back to the early days of the web, it seemed like everyone had the definitive answer – i.e, the...
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3.4KEU: Prepare for the GDPR security storm
If you’re part of an EU based organization – or even one that interacts with an EU-based organization – May 25th of...
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2.0KAmazon’s anti-showrooming showrooming strategy
There’s an old Las Vegas maxim that says “Get ‘em coming and get ‘em going” meaning, the house will figure out how...
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2.1KUS: Will loyalty save Macy’s?
US department store retailer Macy’s has yet to join Sears at the precipice of retail oblivion, but it hasn’t been for lack...
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3.2KReport: Let’s all talk about Generation Z
Remember the Millennials? Well, forget them. The hottest new marketing segment arbitrarily defined by the decade of their birth is “Generation Z”...
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AI in Loyalty Marketing and Loyalty Programs
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CRMC #TBT Interview Series: <strong>Carrie Trotter, VP Theatre Marketing and Loyalty, AMC Theatres</strong>
Paytronix rebrands to signal the future of guest engagement
Serving up Great Customer Experiences for the Blind
How Partnerships Fuel Successful Loyalty Programs
