The Wise Marketer – Featured News on Customer Loyalty and Reward Programs

Events

208

The Loyalty Academy Celebrates 5 Year Anniversary in November

Wise Marketer Group educational unit celebrates with events to benefit the Global Loyalty Marketing Industry “Being able to give back to a...
412

Time for Rethink; Challenges for Loyalty, Inspired From the UK’s Festival of Marketing 2020

In line with the rest of 2020, this year’s Festival of Marketing in the UK was very different to any I’ve had...
260

Reuters Events Launches Strategic Marketing USA – Setting the Future of Marketing

We are always on the lookout for innovative approaches to bring the marketing community together. Over the last 6 months we have witnessed...
270

[Right Now] The Festival of Marketing is Going Digital for an Unmissable Week of Learning

The Festival of Marketing has begun! It’s now Day 2 of their week-long event addressing the biggest issues facing marketers during these...
928

Loyalty Conferences in 2020 Worth Your Attention

A list of important loyalty conferences in 2020. You’ve made your plans for the New Year, readjusted your game plan and set...
1.9K

Towards a Universal View of the Customer

Over the past few years the marketing community has consistently expressed the need for a single view of the customer. This paper...
853

It’s Almost Go-Time!

Here’s a sneak-peek at what’s going to happen in Fort Lauderdale tomorrow … We’ll be gathering for greetings and cocktails on Wednesday...
1.1K

CURATING CONVERSATIONS ABOUT OUR CUSTOMERS

HOW TO KEEP THEM COMING BACK TO US It is thought that we each gain energy from different types of activities. For...
3.5K

The Loyalty Newswire – February 11, 2019

This week, research is pointing us into some unexpected directions, artificial intelligence is the thing everyone is talking about, managing GDPR is...
1.4K

From the Editor: $200 Billion is a Lot of Loyalty

Even among the larger players in this industry, $200 Billion is enough capital to move a moderately sized mountain. And it’s enough...

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