The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Loyalty Strategy
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6.7KUberEats tries out loyalty in UK?
Whether you’re a fan or a critic, the home delivery of food and groceries is another example of the disruptive forces at...
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6.8KIndustry Experts Weigh in on UK Coalition programme, Nectar, Shifting to Sainsbury’s – An Interview with Co-Founder Brian Sinclair
Coalition marketing first emerged for consumers in 1988 with the launch of AIR MILES in the United Kingdom. Over the next 30...
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4.8KRewards gaining importance in credit card choice
By The Wise Marketer Staff A new research report from the Aite Group highlights the growing importance of rewards programs when it...
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4.8KWhile the Plenti Dominos fall, Real learning Begins
“Industry experts show the way to improve the loyalty marketing game” By Bill Hanifin The Plenti dominos continue to fall. Only a...
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3.7KEmployee Loyalty – The Same Principles Apply
Subscribers to The Wise Marketer know that we occasionally cover the Employee Loyalty space. We do so because of a long-standing belief...
Recent Posts
Trouble with Timmies
#360: Understanding Loyalty in Europe – The European Loyalty White Paper
#360: Understanding Loyalty in Europe – The European Loyalty White Paper
#358: Microsoft Rewards – Insights and Ideas (Short Summary Show)
#358: Microsoft Rewards – Insights and Ideas (Short Summary Show)
SKUx Raises $11 Million Series A
