The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Loyalty Strategy
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3.1KWhat makes for a successful reward? An interview with Brian Woolf
A forever evolving and changing digital landscape has altered the way we communicate, interact and learn from our consumers. The loyalty and...
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5.0KWill a $1K iPhone test the limits of Apple loyalty?
For at least the ten years since the launch of the original iPhone, Apple has enjoyed brand loyalty the depth of which...
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5.0KSponsor Spotlight: Drew Carter, Maritz Motivation Solutions
Loyalty marketing is undergoing a period of revolutionary change – change that will require a new generation of leaders to evolve the...
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3.4K1US: Amazon Fires a Shot Across Grocers’ Bow
Well, that was quick. After Amazon’s Whole Foods acquisition, we wondered if successfully leveraging the partnership would require Amazon to change more...
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6.4KInsight: To fight Amazon, retail turns to loyalty
During what retail analysts have dubbed the Retail Apocalypse, retailer quarterly financial reports have followed a familiar pattern. First, the retail issues...
Recent Posts
#357: H & M – Driving Loyalty Both Globally & Locally for 150 Million Fashion Lovers
#357: H & M – Driving Loyalty Both Globally & Locally for 150 Million Fashion Lovers
The Definitive Guide to the Loyalty Rules Engine
Solving the Greatest Challenge in CPG Customer Marketing
Why You Need to Consider Carbon Offsets as a Loyalty Tool
Loyalty Newswire – March 20, 2023
