The Wise Marketer – Featured News on Customer Loyalty and Reward Programs

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How to make the distinction between B2B and B2C loyalty program design?

How to make the distinction between B2B and B2C loyalty program design?

Executive Interview

B2B vs B2C Loyalty Programs: What Are the Key Differences?

Members of Generation Alpha, like Gen Z, are eager to use social media to engage with issues that matter to them, as well as shop.

Members of Generation Alpha, like Gen Z, are eager to use social media to engage with issues that matter to them, as well as shop.

Generation Alpha May Be The Mall’s Best Future Bet

As the world prepares for the cookieless future ahead of us, brands should invest in scaling first-party data collection and practices.

As the world prepares for the cookieless future ahead of us, brands should invest in scaling first-party data collection and practices.

Loyalty Strategy

Brands Must Create Better Connections in a Cookieless Future

AMC Entertainment to launch NFT rewards for upcoming Spider-Man movie.

AMC Entertainment to launch NFT rewards for upcoming Spider-Man movie.

Loyalty NewsWire

Loyalty Newswire – November 29th, 2021

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