How Sparta Loyalty is delivering loyalty for a greater good – Part 3 Editor’s Note: Sparta Loyalty has created a series of loyalty solutions that are not only helping the sponsoring brands meet objectives, but also supporting humanitarian causes during the war in Ukraine. Cause related marketing is a topic that is important to many people today but the “cause” in Ukraine is unique and impacts a nation of people. In the third installment of this series, we document the solution being provided by Sparta Loyalty to a significant Ukrainian pharmacy chain "Życzymy zdrowia" (Wishing you health). The chain operates

How Sparta Loyalty is delivering loyalty for a greater good Editor’s Note: This article is submitted by Sparta Loyalty, who provided this view about the ongoing conflict in Ukraine. “For the past year, the Ukrainian people have faced invasion, destruction, and displacement at the hands of the Russian government. The loss of life, the destruction of homes and infrastructure, and the constant threat of violence have profoundly affected the country and its people. In these trying times, the resilience and courage of the Ukrainian people have shone through, as they have shown time and time again their unwavering commitment to