All posts tagged "Featured"

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  3.3K

  Retail - Fuel/Auto/C-Store

  Lesley Saitta sees the future

  The Wise Marketer sat down with Lesley Saitta, founder & CEO of Impact 21 to talk about the state and future of...

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  6.1K

  Loyalty Strategy

  Beating the Odds: Why rewards programs with fuel savings currency are thriving

  Photo: Juan Fernandez When it comes to the components of a well-structured loyalty program, it’s important to offer rewards and benefits that attract...

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  4.3K

  Loyalty Strategy

  Enhance Loyalty and Enhanced Revenue Follows

  Photo credit: Samuel Thompson The success of Amazon Prime and other paid enhanced loyalty programs proves customers will spend a bit more for...

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  4.2K

  Loyalty Strategy

  What really happened on Prime Day?

  Amid the chaos and snafus, Amazon broke its own records. First, I think we can settle once and for all that Amazon...

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  4.0K

  Listen & Watch

  Optimizing Loyalty: Creating a Compelling Loyalty Rewards Catalogue

  Lets start this off with a quick poll.  If you are a consumer brand, how likely are you to be “afraid” of...