All posts tagged "Featured"

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  3.1K

  Customer Engagement

  Watch out – here comes Generation Z

  For the past decade, the demographic focus for most marketers has been Millennials – remember them? – the generation that crashed the...

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  Headlines

  Bill Hanifin: What’s Behind Walgreens Point Expiry Change?

  Two days ago we posted an article examining, among other things, the effects and possible reasons for such a decision.  Because this...

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  Headlines

  Insight: The importance of customer reviews to loyalty

  Marketers have long understood the power of crowd-sourced reviews – they’ve become so important that entire online businesses such as TripAdvisor, TrustPilot...

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  4.1K

  Customer Experience

  Has Amazon created another high-draw shopping model with its Treasure Trucks?

  This article is republished courtesy of RetailWire. Click here to read the full discussion… Last month, Amazon.com stealthily launched a flash sale in Atlanta,...

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  Headlines

  US: Walgreens reduces points expiry

  By public measures, the Walgreens Balance Rewards loyalty program is an industry success story: 87 million active members, a successful mobile payments...