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#510: Epsilon UK Launches the Epsilon Loyalty Index Research Report

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By: Wise Marketer Staff |

Posted on March 14, 2024

This episode is available as a podcast on "⁠Let's Talk Loyalty⁠" and in video as ⁠www.Loyalty.TV⁠.

Today's episode features research from Epsilon, who have been focused discovering the underlying factors that are truly driving UK consumers loyalty in 2024.

The result is “⁠Epsilon Loyalty Index⁠” (UK edition) which was created to support loyalty marketers in the UK looking to find new and innovative ways of building loyalty with their customers.

Joining this episode to share her insights on the Epsilon Loyalty Index is Senior Vice President of Business Development Epsilon UK, ⁠Maria Giacobbe⁠.

Listen to enjoy our conversation about her insights on how to drive customer loyalty in the UK in 2024!

Paula Thomas

CEO & Founder

Let's Talk Loyalty

Let’s Talk Loyalty” is a powerful podcast created for loyalty marketing professionals worldwide.  

As the first independent podcast in the loyalty marketing industry, Paula Thomas created this show for loyalty industry professionals who create marketing programmes that drive customer loyalty.  

With the industry spending billions of dollars on customer loyalty, the show brings the global loyalty community together to continually learn from each other.  

“Let’s Talk Loyalty” consists of interviews with loyalty leaders around the world, and it is designed to educate and inspire busy loyalty professionals.  

Paula holds an MBA, she is a Certified Loyalty Marketing Professional (CLMP) and she is also a former Judge for the International Loyalty Awards.

Her nickname is the “Oprah of Loyalty”.