CRMC #TBT Interview Series: CMO of Hearing Life, Carol McIntyre Discusses Generational Needs and Consumer Journeys
CRMC #TBT Interview Series: CMO of Hearing Life, Carol McIntyre Discusses Generational Needs and Consumer Journeys
From Promiscuous Loyalty to Customer Fidelity
From Promiscuous Loyalty to Customer Fidelity
Five Signs Your Brand Is in a Customer Situationship
Five Signs Your Brand Is in a Customer Situationship
The Loyalty Newswire
April 21, 2025
The Loyalty Newswire
April 21, 2025
Loyalty NewsWire
The Loyalty Newswire
April 21, 2025
Loyalty Science Lab, Accor, Curve Pay, Blain’s Farm & Fleet, Best Buy, Brightline, Ellipsis, Vivo, Bloomreach, and eMarketer, Paytronix
The Loyalty Newswire
April 14, 2025
Restaurant Loyalty Crisis?, UK Super Apps, Lowe’s, qiibee and Moda Health, Trends® in Hotel Industry, Eastern Communications, , IndiGo + Cathay + TUI Airlines, One World Expansion, Yesway, Wegmans, Petsmart and Fogo de Chao.
The Loyalty Newswire
April 07, 2025
Dishoom, Shell buys Fuel Rewards, EastWest and Puregold, KPMG, HBR Research, Emplifi, MasterCard, IHG, Visa, Starbucks, Security’s Bank, American Express Membership Rewards, British Airways and more
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Editor's Picks
From Promiscuous Loyalty to Customer Fidelity
How to Achieve 44X More Effective Personalisation Why do customers engage with multiple similar brands instead of forming deep, lasting relationships with just one? For
Five Signs Your Brand Is in a Customer Situationship
“jealousy, jealousy” by Olivia Rodrigo inspires Vivo campaign about excessive screen time
CRMC #TBT Interview Series: CLMP Andreanne Rondeau from StratLX Shares Thoughts on CRMC, AI, and Regional Marketing
Five Signs Your Brand Is in a Customer Situationship
“jealousy, jealousy” by Olivia Rodrigo inspires Vivo campaign about excessive screen time
CRMC #TBT Interview Series: CLMP Andreanne Rondeau from StratLX Shares Thoughts on CRMC, AI, and Regional Marketing
News Releases
AI-powered automation in action: British Council secures 70% reduction in marketing content creation costs and 50% faster turnaround time
Curve Pay Launches on Android - The Wallet with Total Bank Coverage, Superior Spending Insights and Zero Foreign Exchange Fees
“jealousy, jealousy” by Olivia Rodrigo inspires Vivo campaign about excessive screen time
10Fold Reveals 2025 U.S. Marketing Budgets Research: Bigger Budgets, Flat KPIs
Listen & Watch
Let’s Talk Loyalty Podcast
Travel Loyalty
Accor Drives Unprecedented Growth and Record Performance in New Signings
iSeatz Celebrates 25 Years of Travel Loyalty with New Platform Launch
Accor Drives Unprecedented Growth and Record Performance in New Signings
iSeatz Celebrates 25 Years of Travel Loyalty with New Platform Launch
Loyalty Newswire
July 29, 2024
Global Hotel Alliance Reports Strong Q2 Performance With Revenue and Room Night Growth in Double Digits
iSeatz Celebrates 25 Years of Travel Loyalty with New Platform Launch
Loyalty Newswire
July 29, 2024
Loyalty Technology
Curve Pay Launches on Android - The Wallet with Total Bank Coverage, Superior Spending Insights and Zero Foreign Exchange Fees
Curve Pay brings Android users unmatched spending visibility, comprehensive bank and card coverage, zero foreign transaction fees on all linked cards, and advanced money management tools, setting a new standard
AI-powered automation in action: British Council secures 70% reduction in marketing content creation costs and 50% faster turnaround time
10Fold Reveals 2025 U.S. Marketing Budgets Research: Bigger Budgets, Flat KPIs
Beyond Price Sensitivity: Unveiling Deeper Causal Factors in Pricing Strategies
AI-powered automation in action: British Council secures 70% reduction in marketing content creation costs and 50% faster turnaround time
10Fold Reveals 2025 U.S. Marketing Budgets Research: Bigger Budgets, Flat KPIs
Beyond Price Sensitivity: Unveiling Deeper Causal Factors in Pricing Strategies
Research Articles
Understanding Loyalty in Europe 3.0 – New Mando-Connect and YouGov Research Released
We always enjoy the research that comes to us from Mando-Connect and YouGov, which is why we promote it across our platforms, The Wise Marketer™
The Wise Marketer Strategy Brief Series: The New Loyalty Playbook
The New Loyalty Playbook - Chapter One This Wise Marketer Strategy Brief (WMSB) was created in cooperation with ebbo and is titled “The New Loyalty Playbook.” This first eBook chapter
The Loyalty Newswire
March 17, 2025
Hudson’s Bay Rewards, AI on CX, Wyndham, Target Circle 360, Top Loyalty Programs, Crypto Loyalty, Kowtow, AIR MILES, Kasheesh, Marriott Bonvoy, Engage People, Wiser Research, Amazon, Gen Differences, Boots, Savvy Consumer Mindset