Welcome to the Garage: What Vibe-Coded Loyalty Gamification Still Needs
Welcome to the Garage: What Vibe-Coded Loyalty Gamification Still Needs
Ellipsis Resizes the Australian Loyalty Market Following the Decreases and Increases in Payment Interchange on October 1, 2026
Ellipsis Resizes the Australian Loyalty Market Following the Decreases and Increases in Payment Interchange on October 1, 2026
The Loyalty Newswire
October 2, 2026
The Loyalty Newswire
October 2, 2026
Is Your Loyalty Program Working, or Just Checking a Box?
Is Your Loyalty Program Working, or Just Checking a Box?
Loyalty NewsWire
The Loyalty Newswire
October 2, 2026
This edition covers: Aeroméxico, Amazon Prime, Asda, CAVA, Charley’s Cheesesteaks, Chase, Circle K, CLMP™, Fleetguard, HeyMax, IHG, Leal Hub, Lula Commerce, McDonald’s, QBF Consulting, Revolut, Travala
The Loyalty Newswire
September 14, 2026
This edition covers: Acosta Group, Amex, Brand Keys, CLMP™, DSW, ebbo, Ellipsis & Co, Fathom, Kyros Insights, Leal Hub, Mastercard, McCabes Pharmacy, Merkle, PwC, Ramp, Revolut, Site Impact, Starbucks, Superhuman, Target
The Loyalty Newswire
September 8, 2026
This edition covers: 7 Brew, AI Advertising, Air India, Angel’s Pizza, Augeo, Australian Loyalty Association, Away.ai, Azamara, Barclays, Carnival Rewards, CLMP™, Delta, Dickey’s Barbecue, Digital Wallets, Dragonpass, ebbo, Ellipsis & Co, Emotional Intelligence, FlexiRoam, Gen Z, Grok, IHG Hotels &
Subscribe to
The Wise Marketer
Newsletter
Get the latest customer engagement and loyalty marketing news, perspectives, and research delivered directly to your inbox each week.
Editor's Picks
Ellipsis Resizes the Australian Loyalty Market Following the Decreases and Increases in Payment Interchange on October 1, 2026
A follow-on to ‘The Interchange Shift’ In July we wrote that the Reserve Bank's interchange reform was not the end of loyalty in Australia. It
Is Your Loyalty Program Working, or Just Checking a Box?
Data Trading in Australia and the Impact on Loyalty Programs
The Psychology of Almost There
Is Your Loyalty Program Working, or Just Checking a Box?
Data Trading in Australia and the Impact on Loyalty Programs
The Psychology of Almost There
News Releases
Validity Engage Expands Email Intelligence Into Tools Marketers Already Use With MCP Connector
Dfinitiv Launches SmartCXP AI™ to Build, Run, and Manage Loyalty Program Apps Across ChatGPT, Claude, and Emerging AI Assistants
Sports Fans Want Better Experiences on Game Days, Finds Alchemer Fan Experience Report
Being Visible in AI Isn’t the Same as Being Remembered, Skyword Survey Finds
Travel Loyalty
Global Hotel Alliance adds City Unscripted partnership enhancing GHA Discovery benefits in time for summer travel
Hyatt’s Investor Day Reveals a Loyalty Program Built for Investors — Not Just Members
Global Hotel Alliance adds City Unscripted partnership enhancing GHA Discovery benefits in time for summer travel
Hyatt’s Investor Day Reveals a Loyalty Program Built for Investors — Not Just Members
Applebee’s and Wyndham Rewards Team Up to Bring Free Delivery to Members Nationwide
Global Hotel Alliance Research Reveals Loyalty Programmes Drive Hotel Choice as Demand for Transformative Travel Rises
Hyatt’s Investor Day Reveals a Loyalty Program Built for Investors — Not Just Members
Applebee’s and Wyndham Rewards Team Up to Bring Free Delivery to Members Nationwide
Loyalty Technology
Welcome to the Garage: What Vibe-Coded Loyalty Gamification Still Needs
In the late 1950s, Enzo Ferrari had a name for the small British teams that kept beating him. He called them garagistes: upstarts working out
Validity Engage Expands Email Intelligence Into Tools Marketers Already Use With MCP Connector
Dfinitiv Launches SmartCXP AI™ to Build, Run, and Manage Loyalty Program Apps Across ChatGPT, Claude, and Emerging AI Assistants
Sports Fans Want Better Experiences on Game Days, Finds Alchemer Fan Experience Report
Validity Engage Expands Email Intelligence Into Tools Marketers Already Use With MCP Connector
Dfinitiv Launches SmartCXP AI™ to Build, Run, and Manage Loyalty Program Apps Across ChatGPT, Claude, and Emerging AI Assistants
Sports Fans Want Better Experiences on Game Days, Finds Alchemer Fan Experience Report
Research Articles
Being Visible in AI Isn’t the Same as Being Remembered, Skyword Survey Finds
New research reveals how AI-assisted comparisons can complicate brand differentiation and recall BOSTON, MASSACHUSETTS — OCTOBER 6, 2026 — AI is now part of how
Nearly Half of Younger Buyers Will Trust a Brand Less by the Time the Holidays End, Validity Research Finds
One-third of consumers say holiday email volume alone is enough to make them unsubscribe BOSTON, MASSACHUSETTS — Sept. 30, 2026 — Validity, the leading provider
Antavo Brings Loyalty Programme Management Into LLMS, as AI Changes How Shoppers Choose Brands
Marketers can now change their loyalty programme, not just report on it, by describing what they want in plain language inside LLMs, including Claude and