The Wise Marketer – Featured News on Customer Loyalty and Reward Programs

Research

109

Brand Keys 2021 Annual Loyalty Leaders List Unveiled

Desperate For Return To Normalcy, Loyalty Shifts as Consumers Seek Solace In Established Loyalty Leaders: Amazon, Apple, Domino’s, Netflix, Discover and Instagram...
40

Antavo’s Global Customer Loyalty Survey 2022 Is Now Open!

Antavo, in cooperation with PwC, is preparing the Global Customer Loyalty Report 2022. To deliver insight from Loyalty, CRM and Marketing Leaders...
114

[Webinar] New Decade, New Norms and New Expectations. Unpacking The Loyalty Report 2021

While change can bring challenges, it also brings new opportunities. To move forward in step with the impact of COVID-19, and ahead...
88

Pandemic Habits Showcase How Society Is Changing

The top 5 pandemic habits that Americans will continue throughout the rest of 2021 are: Going on walks around their local area (27%...
276

Pay With Points: Reducing the Friction in Loyalty Redemption

In our groundbreaking 2018 Delphi Report — The Future of Loyalty Marketing — The Wise Marketer identified emerging trends associated with creating...
470

Talking On-Demand Consumer Research With Suzy Founder & CEO, Matt Britton

Bill Hanifin, CLMP, recently sat down with Matt Britton, Suzy Founder & CEO, to find out how Suzy‘s innovative enterprise software platform...
312

New Research From the UK: The Significant Value of Promotions to Loyalty Programmes

Promotions are a much misunderstood and under-appreciated marketing discipline and they play a critical role within loyalty programmes. They have the power...
658

Coniq releases its 2021 global predictions for retail destinations

E-commerce will create billion dollar shopping centres London – 15 December 2020: Mall operators with large portfolios of retail destinations that embrace e-commerce...
742

Brand & Marketing Trends For 2021

For the past 35 years, Brand Keys, has conducted a year-end examination of our independently-validated loyalty and engagement metrics from 100,000+ consumers...
798

Merkle Releases Special Edition of Loyalty Barometer Report

Report analyzes the impacts of COVID-19 and social disruption on consumer behaviors Columbia, MD, September 01, 2020 — Merkle (www.merkleinc.com), a leading...

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