The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Research
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2.0K[White Paper] South African Loyalty Landscape 2018/2019
We’ve recently been talking with Ros Netto and the team at Truth, South Africa’s renowned CRM and Loyalty consultancy, regarding the state of the...
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3.7KIntroducing the 2019 Delphi Report™: Why Loyalty Programs Fail
At the Wise Marketer and Loyalty Academy, we are driven to be a leading global resource of news, insights, and research for...
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3.3KBrand Loyalty Survey: The Most Innovative Tech Brands
Robert Passikoff has become a good friend of The Wise Marketer. We’ve had innumerable conversations about branding & loyalty. We’ve talked on...
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3.5K1What Makes a Brand “Patriotic” and Customers “Loyal”?
The 17th annual Brand Keys survey of iconic American brands across 115 categories has again identified the brands American consumers feel best...
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3.8KAustralian Loyalty Programs at Pivotal Point with Member Data Protection and Use
Research reveals Australian loyalty program members are concerned about their data security. The 7th annual Australian customer loyalty and loyalty program research...
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