The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
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16B2B vs B2C Loyalty Programs: What Are the Key Differences?
We’ve heard it said on more than one occasion that “B2B loyalty is just the same as consumer loyalty”. Not true. There’s...
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50Coffee with Comarch Loyalty | Episode 4: Paula Thomas
The fourth episode of the Coffee with Comarch Loyalty podcast features Paula Thomas, CLMP, host of “Let’s Talk Loyalty”. In this episode,...
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1.2K[Webinar] Collaborative Commerce: The Evolution of Loyalty
Join us for this riveting discussion about the evolution of customer loyalty with two executives from Kognitiv, a global technology solution headquartered...
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94[Webinar] A Customer-Centric Strategy at Scale Using Machine Learning
With over 5,000 stores worldwide and over 8,000 professional beauty products, Sally Beauty has a lot to share with its customers. The...
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94Certified Loyalty Marketing Professional Workshop Comes to Dubai
The Loyalty Academy™ is pleased to announce the first ever CLMP™ (Certified Loyalty Marketing Professional) workshop in the Middle East/North Africa (MENA)...
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114Women in Loyalty: Episode 7 — Clare Dorrian, SugarCRM
For Episode 7 in the Women in Loyalty™ series, we are thrilled to be joined by Clare Dorrian, CMO at SugarCRM. Clare...
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100Middle East Loyalty Update: An Interview With Manav Fernandez
The customer loyalty landscape is developing rapidly in the Middle East and this interview with Manav Fernandez, co-founder and CEO, QBF Consulting,...
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132How Collaborative Commerce Solves 5 Key CMO Challenges
The pressure on executives has never been higher. In particular, those responsible for customer loyalty are under constant pressure to deliver more...
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174
Women in Loyalty™: Episode 6 — Andrea Brecka, Shell
Continuing our Women in Loyalty™ series, we are lucky to be joined in Episode #6 by Andrea Brecka, General Manager, Retail Canada,...
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221Charting a Course for the Future of MarTech
It’s much more than hyperbole to say that we have embarked on a new phase of customer loyalty. It has become a...
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#164: Loyalty Magazine Awards – Now the International Loyalty Awards (Short Show Summary)
