The Wise Marketer – Featured News on Customer Loyalty and Reward Programs

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Follow these six steps to pandemic recovery as you get to know your shoppers all over again.

Follow these six steps to pandemic recovery as you get to know your shoppers all over again.

[Webinar] 6 Steps for Pandemic Recovery

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[Webinar] Better Technology & Segmentation Improve Customer Engagement & Profitability

Increasing Customer Engagement and Profitability with Improved Segmentation Technology MYMOVE™ reaches people planning to move to a new address with information about...
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Getting to Know Executives in Loyalty: Mike Hughes of Exchange Solutions

Today we feature an interview with Mike Hughes, CEO Exchange Solutions. Mike is a seasoned executive with a long track record of...
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Reengineering Rewards and Gifting With Jonathan Legge of &Open

&Open’s New Gift-Giving and Rewards Concept We all hear a lot about “innovation”, but how should it truly be defined? The more...
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Part 2: Data Privacy and Data Security With Elias Partnership

In this month’s continuing coverage of Data Security & Data Privacy, we talk with Dean Armstrong QC and Richard Dutton, two of...
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[Webinar] Kendra Scott: Unwrapping 164x Holiday ROI with Personalized Text Messaging/SMS

Nearly 75% of US adults plan to complete their holiday shopping primarily online this year. And as smartphones drove over $50 billion...
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How Can Loyalty Auctions Make Your B2B Loyalty Marketing Program a Winner?

We sat down with Glenn Shaw, Client & Business Development Director for New Zealand and Australia at B2B loyalty specialist Incentive Solutions,...
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B2B Loyalty Marketing: A Fresh Perspective from AUS/NZ

B2B has been a hot topic during 2020 and we have shared viewpoints from both a US and UK perspective over the...
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How VOXI is Defining the Next Generation of Loyalty Marketing

VOXI is a mobile network that is defining the next generation of loyalty with their VOXI Drop program. It is a simple...
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Purpose Driven Marketing is Here… for Good

Consumers are becoming more attuned than ever to the authenticity of the brands they prefer. Research completed since the pandemic took hold...

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