The Wise Marketer – Featured News on Customer Loyalty and Reward Programs

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80

Charting a Course for the Future of MarTech

It’s much more than hyperbole to say that we have embarked on a new phase of customer loyalty. It has become a...
52

Women in Loyalty™: Episode 5 — Lesley Saitta, Impact 21

This is the first time we have had the opportunity to interview someone who has been at the forefront of loyalty in...
141

Women in Loyalty: Episode 4 — Rachel Bicking

The 4th episode in the Women in Loyalty series features Rachel Bicking, Chief Digital Officer, Tenerity. Rachel walks us through not only...
246

Women in Loyalty: Episode 3 — Cheryl Nuttall

The 3rd episode in the Women in Loyalty™ series features Cheryl Nuttall, Director, Enterprise Strategy — Loyalty at FIS. Tune in to...
125

Coffee with Comarch Loyalty | Episode 3: ExxonMobil

The third episode of Coffee with Comarch Loyalty features Devin Miller, who has been creating amazing digital experiences at ExxonMobil for the...
325

[Webinar] ROI Modeling Techniques & Loyalty Campaign Results

Discover how loyalty ROI modeling deeply impacts loyalty campaign metrics. We examine ROI modeling techniques, segmentation approaches, and how to use the...
158

How Collaborative Commerce Can Change the World

Collaborative Commerce is a powerful concept being leveraged by leading businesses around the world, yet it is still a phantom concept to many — in...
443

Talking On-Demand Consumer Research With Suzy Founder & CEO, Matt Britton

Bill Hanifin, CLMP, recently sat down with Matt Britton, Suzy Founder & CEO, to find out how Suzy‘s innovative enterprise software platform...
268

Women in Loyalty: Episode 2 — Canadian Retail Panel

In partnership with Exchange Solutions, Episode 2 in the Women in Loyalty™ series features three influential women who describe their personal experiences...
292

Women in Loyalty: Episode 1 – Margaret Murphy

The Wise Marketer and The Loyalty Academy are proud to announce the Women in Loyalty™ series celebrating female executives in the Customer...

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