#77 - Let's Talk a LITTLE Loyalty - Award-winning Loyalty Insights from the Middle East

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By: Wise Marketer Staff |

Posted on February 2, 2021

Today's five minute episode of "Let's Talk Loyalty" showcases insights from Manav Fernandez, a leading loyalty practitioner here in the Middle East, and summarises some innovative ideas from an unusual industry - the education sector.

Hear the insights from this unique programme called Gems Rewards, which has already helped families save over 50 million dirhams ($15 million) towards their school fees.

Listen and enjoy this short summary of Manav's key success principles for loyalty or click below to listen to the full interview.

Listen to the previous podcast - #76: Loyalty Programme Liability Management – Len Llaguno, Founder of Kyros Insights