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#97: South African Loyalty Insights with Loyalty Expert - Deon Olivier

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By: Wise Marketer Staff |

Posted on April 13, 2021

In this short episode, I summarise my discussion with Deon Olivier, a well-known loyalty expert in South Africa

He shares some of the powerful concepts that this sophisticated loyalty market has launched, including Discovery's famous Vitality program, some unique concepts within retail banking as well recent developments in fuel retail and convenience stores in the South African market.

Last week's Let's Talk Loyalty episode - #96: IAG Loyalty Shares New Trends including eStore, new Banking Propositions and Employee Loyalty