#99: Paula's Predictions for Loyalty Marketing in 2020 - Summary Show

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By: Wise Marketer Staff |

Posted on April 20, 2021

This is a summary of an already short show where I spoke about my predictions for the loyalty industry for 2020!

It was recorded and released pre-Covid and featured my three big trends ideas, including the increasing role of CX for loyalty marketing, the importance of building an emotional connection with customers as well as my personal passion for using the human voice as a way to access key services, like my loyalty programme updates.

Listen to last week's episode - #98: Innovative Technology Driving Loyalty – Whatsapp, Voice Marketing & Payment-led Loyalty