Marriott Hotels to issue Tesco Clubcard points

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By: Wise Marketer Staff |

Posted on March 15, 2003

Marriott Hotels to issue Tesco Clubcard points

UK-based supermarket chain, Tesco, has added Marriott Hotels to its list of Clubcard partners, allowing members of its loyalty programme to collect Clubcard points for staying at Marriott hotels, and bringing the total number of Clubcard outlets to more than 5,500.

Marriott has 69 hotels in England. Of those, 58 are Marriott and Renaissance 4 or 5 star hotels, all of which are participating in the Clubcard scheme, offering 2 Clubcard points for every £1 spent. The remaining 11 Courtyard hotels offer 1 point per £1 spent.

To earn the points, Clubcard members must also enrol with the Marriott Rewards loyalty programme, either online or by calling the Marriott helpline. Once enrolled, members can then choose to make the Clubcard their chosen 'currency' for the Marriott Rewards programme.

"We are delighted to be able to offer our UK members a new way of earning points in their preferred loyalty programme while enjoying stays at our hotels," said Margo Singleton of Marriott Hotels. "The UK is one of our most important markets, and the number of British Marriott Rewards members has increased steadily over the past few years."

More points, more treats Alison Henbest, manager for Tesco Clubcard, explained, "Our shoppers have told us that they want to earn points on more of what they spend money on. Over 13 million active Clubcard users can now earn points in over 5,500 different places."

As well as increasing the number of outlets issuing Clubcard points, Tesco plans to continue increasing the variety of ways in which points can be redeemed. The recent addition of Tesco MeTime allows women to use their Clubcard points to treat themselves to pampering sessions, rather than putting money-off vouchers back into shopping or taking the whole family on a day out.

"Women should be able to spoil themselves without feeling guilty about it, and we are letting them do that," added Henbest.

For further information: ·  Visit Tesco at http://www.tesco.co.uk ·  Visit Marriott at http://www.marriottrewards.com