Expedia to reward customers with ThankYou Points

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By: Wise Marketer Staff |

Posted on November 13, 2006

Expedia to reward customers with ThankYou Points

The online travel company Expedia has partnered with Citigroup to launch a new loyalty rewards programme that will allow customers to earn ThankYou Points and rewards for eligible travel they book through Expedia.com.

Expedia.com is also now powering the redemption of travel rewards through the ThankYou Network web site.

Earning points Founded by Citigroup, the 10 million-member ThankYou Network is a free rewards programme that awards points based on card spending and banking activities. Expedia travellers can now earn ThankYou Points on their travel purchases across multiple airline and hotel brands.

Although Expedia awards points regardless of which brand of credit or debit card is used to pay, members earn even more points for using an eligible Citi credit card or Citibank debit card to book their travel.

Redemption options The ThankYou Network provides a wide choice of rewards, with thousands of options from global brands, with redemptions starting at 1,000 points. With the new Expedia-powered online travel booking tool, the network now provides additional flexibility when redeeming travel rewards.

ThankYou Members can travel when they want, how they want, and on whichever airline they want. ThankYou Network's travel booking facility has removed limitations such as blackout dates, minimum point requirements, advance purchase rules, and limited seat availability or airline choice.

Adding to FFPs Expedia's goal was to launch a rewards programme that complemented the frequent traveller programmes of its supply partners. Consumers can use the programme to earn ThankYou Points in addition to any other points or miles they would already be earning from an airlines' frequent flyer or hotels' frequent guest programmes.

According to Peter Knitzer, Executive Vice President of Consumer Franchise Management for Citigroup's Global Consumer Group (North America), "This new partnership delivers a rewards programme that is flexible, with accelerated point-earning opportunities and easily attainable rewards."

For additional information: ·  Visit Expedia at http://www.expedia.com ·  Visit Citigroup at http://www.citigroup.com