FanBox launches staff loyalty rewards network
FanBox, a Quebec-based company that creates and manages loyalty and gift card programmes, has launched 'Reseau Avantages Classe Affaires', a network aimed at companies to help them attract, retain and reward their employees.
Employees who are members of the network qualify for a range of privileges offered by merchants and partners of the network. The programme is aimed at companies with over 100 employees.
Partner network growth By the end of year 2007, FanBox aims to have a network of more than 60 merchant-partners.
The number of consumers holding an ACA Network card is fixed at 100,000 members for the 12 months following the launch of the programme.
According to Daleyne Guay, president for FanBox, holders of the card are potentially able to save more than Can$1,500 per year by using it.
Background To date, FanBox has designed more than thirty loyalty programmes that reach more than a million consumers. It also owns ViPass.ca, a web site that allows customers to buy and redeem gift cards at more than 60 national partners.
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