hospitality Archives - The Wise Marketer - Featured News on Customer Loyalty and Reward Programs

US: Caesars and Wyndham become besties

Caesars Entertainment has a new bestie: After ending its status-matching partnership with Starwood Preferred Guest in December 2016, the gaming and entertainment...

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Middle East: Qatar Airways and AccorHotels partner on loyalty

News out of the Middle East: AccorHotels and Qatar Airways have joined forces to offer members of their respective loyalty programs —...

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Gaming loyalty programmes brought under one umbrella

Gaming loyalty programmes brought under one umbrella Park Place casino customers will now be able to earn points as they play in...

Hilton Honors announced that their 66 million members can now use their Honors points to purchase nearly any item on Amazon.com.

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Hilton deploys application to improve customer service

Hilton hotels in the UK and Ireland are deploying an application to integrate customer service initiatives and share best practices. Hilton International...

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Harrah’s revamps website and takes loyalty programme online

Harrah’s revamps website and takes loyalty programme online US-based casino operator, Harrah’s Entertainment, has completed a relaunch of its consumer Web site...