newsrelease Archives - The Wise Marketer - Featured News on Customer Loyalty and Reward Programs

PDI Releases New Study on Evolving Consumer Preferences Towards Loyalty Programs and Rewards Currencies

The ‘Road to Rewards 2019’ Report Uncovers Changing Consumer Priorities, Retailer Challenges and Mobile Technology Shifts ATLANTA–(BUSINESS WIRE)–PDI (www.pdisoftware.com), a global software...

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Cards & Payments

Checkout Turbulence: Shoppers’ Frustrations and Desires at the Point of Sale, Reveals Ingenico and FreedomPay Study

Ground-breaking point of sale trends study reveals more than half of consumers have encountered technical issues at checkout; shoppers’ desire for simple,...

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Loyalty Technology

Nielsen Acquires Merchandising and analytics solutions leader Precima®

ACCELERATING RETAIL SERVICES AROUND THE WORLD THROUGH NIELSEN GLOBAL CONNECT New York, NY – Jan. 10, 2020 – Nielsen (NYSE: NLSN) Global Connect announced today that...

Wawa has announced a massive data breach that exposed sensitive customer information.

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Data and Privacy

Wawa Announces Major Data Breach Nationwide

Wawa, PA (December 19, 2019) – Wawa is notifying potentially impacted individuals about a data security incident that affected customer payment card...

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Financial Services

Augeo FI Taps Visa Executive as New Chief Revenue Officer

NAPERVILLE, Ill. – (December 9, 2019) – Augeo FI is pleased to welcome Ron Silvia to the executive team as the Chief...

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Research

Loyalty Academy Releases the 2019 Delphi Report™: Why Loyalty Programs Fail

Global panel of Loyalty Marketing professionals examines the challenges and pitfalls that impact the success of customer loyalty programs. DEERFIELD BEACH, FLA....

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Loyalty Education

Loyalty Academy Announces First Ever Brazilian Loyalty Seminar

Educational seminar will be held in São Paulo in cooperation with ABEMF, Brazil’s leading association for loyalty and CRM professionals. BOCA RATON,...

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Headlines

Mobivity Launches Personalized Offers and Promotions Platform to Consumers Across All Print and Digital Marketing Channels

PHOENIX, Nov. 13, 2019 (GLOBE NEWSWIRE) – Mobivity Holdings Corp. (OTCQB: MFON), creators of the award-winning customer personalization platform, Recurrency, today announced the launch of its Omnichannel...

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Cards & Payments

FreedomPay Announces an Agreement with Marriott International for Commerce Technology Innovation

The award winning FreedomPay Commerce Platform™ has been widely recognized for driving innovation, transformation, and growth across a wide range of industries....

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Headlines