#172: Vodafone's Very Me Programme - Partnerships Loyalty Strategy (Short Show Summary)

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By: Wise Marketer Staff |

Posted on December 28, 2021

"Very Me Rewards" was launched by one of the UK's top telecommunications companies in 2018, as a non-points-based programme, instead leveraging partnerships and "share-able" rewards, to create an award-winning customer loyalty proposition.

Listen to discover how Vodafone's "Very Me Rewards" is building loyalty in this ultra-competitive sector in the UK.

Previously on Let's Talk Loyalty - #171: Loyalty Insights from Italy