The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
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36Accor and Visa Form Global Partnership
Partnership will deliver enhanced payment experiences to ALL-Accor Live Limitless loyalty members Paris and San Francisco, February 18th, 2020 Today, Accor, a...
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38Loyalty Academy Announces Strategic Partnership With The Irish Loyalty Awards
First ever loyalty certification workshop in the Euro Zone will be held in Dublin 2020 for loyalty and CRM professionals. DEERFIELD BEACH,...
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Bond Acquires Customer Marketing Firm, rDialogue
Toronto and Atlanta—Feb 11, 2020 Bond Brand Loyalty, a global customer experience and loyalty management company, announced today that it has acquired...
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Intercontinental Exchange Announces Agreement to Acquire Leading Loyalty Program Provider Bridge2 Solutions
Acquisition to be Subsequently Combined with Bakkt, ICE’s Majority-Owned Subsidiary, Extending Bakkt’s Push into Consumer Digital Asset Management February 05, 2020 09:20...
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132Where Do Card-Linked Offers Fit in Today’s Customer Loyalty Landscape?
“Card-Linked Offers” (CLOs) encompass the genre of data-driven retailer funded promotions that began as “merchant funded offers” about 10 years ago. The...
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PDI Acquires SwiftIQ Expanding Its Data and Insights Solutions to Include Analytics Cloud
PDI paves the way for convenience retailers and CPG brands to maximize store-level profitability through automated analytics and AI technology January 30,...
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Global Enterprises and Merchants Unprepared as Fraudsters Focus on Rewards Programs
Forter Launches Loyalty Program Protection Solution to Help Merchants Tackle Increased Attacks on Loyalty Programs February 04, 2020 03:30 AM Eastern Standard...
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173Declared Data: Building Emotional Connections to Drive Lifetime Value
The Wise Marketer makes a concerted effort to uncover, understand, and evaluate new concepts in customer management and loyalty marketing. Many times,...
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Augeo FI Rebrands to ampliFI Loyalty Solutions
NAPERVILLE, Ill. – (January 23, 2020) – Augeo FI, a leader in financial institution loyalty, has announced the business’ rebrand to ampliFI...
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Ingenico Integrates with Apple Pay Support for Loyalty Programs to Drive Stronger Engagement Between Merchants and Consumers
Integration enables retailers and other merchants to build relationships with customers through more accessible loyalty, rewards and other programs in their mobile...
