The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
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49JetBlue and American Airlines Announce Strategic Partnership to Create More Competitive Options and Choice for Customers in the Northeast
Travelers will now have seamless access to both airlines’ domestic and international networks NEW YORK and FORT WORTH, Texas — JetBlue Airways...
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UK Shopping Habits Before, During, and After the Coronavirus Lockdown
Mobile-first advertising company TabMo has launched its full research study into the UK’s shopping habits; it aims to make sense of consumer behaviour both...
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50Toluna Rebrands for the Future, Becomes Parent Brand for Harris Interactive and KuRunData
Wilton, CT – July 20, 2020 – Toluna, a leading consumer intelligence platform provider, today has unveiled its new corporate brand identity that...
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60Braze Expands Products and Partnerships to Help Brands Nurture Empathy in Customer Communications
New Updates Include Predictive Churn, Expansion of Promotion Codes, Huawei Push, and an Expanded Partnership with Amazon LONDON, July 21, 2020 — Braze, the...
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BrandZ Top 100 Most Valuable Global Brands Reveals Growing Power and Influence of Technology
London, UK – Despite the economic, social and personal impacts of COVID-19 and market uncertainties surrounding post-Brexit Britain, the UK has retained three...
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PDI Insights Cloud Broadens Ability to Serve Retailers and CPGs Globally with On-Demand Data and Analytics
The offering provides access to a vast ecosystem of real-time basket data powered by years of business intelligence that improves profitability ATLANTA–(BUSINESS...
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Consumer Driven Strategies Will Be Vital for Retailers to Bounce Back From Lockdown, Says B-Stock
London, UK, 29 June 2020: As stores across Europe begin to re-open their doors, retailers who have survived lockdown will need to navigate...
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The Professional Certification Program at The Loyalty Academy Reaches Major Global Milestone
Certified Loyalty Marketing Professionals™ now exist in 20 countries around the world! Deerfield Beach, FL, USA – June 15, 2020 – The Loyalty...
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New Research From PayPal Reveals How Americans are Spending Credit Card Rewards in a COVID-19 World
44% of American credit card holders say they are more likely to spend their credit card rewards during the COVID-19 pandemic 29%...
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Seismic Growth Accelerating in EMEA; Company Adding New Offices in France and Germany to Augment Existing UK Presence
Company More than Doubles EMEA Customers YoY; New Offices Will Provide Localised Offerings and Support London, UK – 23 June 2020 – Seismic, the industry-leading and...
