Financial Services Archives - The Wise Marketer - Featured News on Customer Loyalty and Reward Programs

Contactless experiences provide a unique opportunity for financial service brands to create emotional connections with customers.

How Financial Service Brands Can Build Trust and Loyalty on a Foundation of Contactless Experiences

With 79% of the world using contactless payments, now’s the time for financial services brands to explore how to build contactless loyalty. New fintech companies had been slowly...

As retail banking continues to evolve, relationship banking has also transformed.

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Relationship Banking Makes a Comeback

How retail banking can adopt a multi-product approach to create customer loyalty in a digital world When you think about your financial...

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Reward extends partnership with Visa to provide award winning Customer Engagement capabilities and content to some of the largest banks across Europe

Reward and Visa have extended a successful partnership in the UK to deliver retail offers to more than 250m Visa cardholders across Europe The partnership...

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Shaping the Engagement Experience in the New Economy

This is part 3 of our executive interview series with ampliFI loyalty solutions. In this episode, our managing editor, Bill Hanifin, sits...

ATMs are being disabled to promote social distancing in the financial services industry..

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Financial Service Trends Post-Pandemic

The coronavirus pandemic has created a lot of uncertainty and lifestyle changes for many individuals within a short period of time. Not...

Tech and security execs discuss how to create a business continuity plan for a pandemic.

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Technology and Security Executives Discuss Business Continuity During a Pandemic

Creating a Business Continuity Plan For a Pandemic Operational planning and technology implementations are usually accomplished on a linear path. Project management,...

We sat down with Financial Service executives to discuss how they are motivating their teams during the COVID-19 crisis.

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Financial Services Loyalty: Perspective From the Frontlines of COVID-19

We are 6 weeks and counting on the American journey with COVID-19. The impact on business is acute and few have escaped...

What top tech trends will change financial services in 2020 and beyond.

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Top Tech Trends Influencing Financial Services in 2020 and Beyond

Several recent technological advancements are making their way into the fintech industry — each with a unique potential to have substantial impact....