The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Hotel And Hospitality
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3.9KLoyalty Newswire – February 25, 2019
In loyalty news this week, hospitality takes the major headlines with two different (but very interesting) sets of customer behavior research, and...
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3.7KLoyalty Newswire: February 18, 2019
It seems like there is a lot of punditry going on in loyalty news this week. Yes, of course we have a...
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4.5KThe Executive Interview: Efrem Berman
One of the best aspects of being in this kind of media job is the opportunity we get to converse with some...
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4.8KThe Loyalty Newswire – October 22, 2018
This week – further proof that the future belongs to AI, cannabis loyalty is on fire (note: I didn’t say its smokin’),...
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5.1KWhat Travel Loyalty Can Learn From Aretha Franklin
On September 20, 2018, I will have the privilege to chair the 2018 Loyalty Summit, a new travel loyalty marketing conference taking...
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7.9KAccorHotels uses biometrics to grow Le Club loyalty
Once a poetic way to describe an experienced person, AccorHotels is reading the map of the world in consumers’ faces to direct...
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4.9KHospitality Highlight: The Opportunities and Challenges of Facial Recognition Technology
Photo by JC Gellidon A familiar face is a great way of building a strong brand in the hospitality industry. Of course, this...
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3.3K3 ways to capitalize on shifting hotel guest expectations
Photo by Alfons Morales We just kicked off this month’s theme and it already starting to sound like an echo chamber here. I...
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3.0KAugust is Hospitality month at The Wise Marketer
Photo by Ana Azevedo One of the more credible reports estimates that there are more than 700,000 hotels and resorts around the world...
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5.3KBlockchain could pay big dividends for hotel loyalty and rewards
The decentralized, secure and shareable nature of blockchain technology has captured the imagination of fintechs. And other industries want in, too. Hotels,...
