The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Hotel And Hospitality
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180COVID-19 Impacts on Travel Habits: New Study of 1045 U.S. Travelers
[Editor’s Note: We came across this study which surveyed 1045 U.S. travelers (55%+ were millennials) about their behaviors and attitude towards travel...
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509Travel Loyalty and COVID-19: Will Loyalty Prevail?
It may seem to be strange that this publication would feature a story about the COVID-19 situation, but travel loyalty is being...
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433Accor and Visa Form Global Partnership
Partnership will deliver enhanced payment experiences to ALL-Accor Live Limitless loyalty members Paris and San Francisco, February 18th, 2020 Today, Accor, a...
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900Wyndham Rewards Named Best Hotel Loyalty Program in USA Today 10Best Readers’ Choice Awards for Second Consecutive Year
Wyndham Rewards® Visa® Card named best travel and hotel co-branded credit card PARSIPPANY, N.J., Oct. 21, 2019 /PRNewswire/ — Wyndham Rewards, the world’s most generous...
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1.6KHotels.com Rewards to Introduce $5 Fee to Redeem Free Nights
There are hotel loyalty programs that build emotional connections to the brand — and then there are some that just flat out...
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2.0KGiant Pilots Enhanced Rewards Program Choice Rewards™
Offers Customers Choice of Rewards, New Ways to Increase Savings Builds on Success of Popular Gas Extra Rewards Program CARLISLE, Pa. (August...
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2.8KAmplifying Loyalty Member Count: Part 3
Do traditional advertising tactics like TV, out-of-home, direct mail, and radio still have a place in a hyper-modernized market being slowly enveloped...
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3.4KLoyalty Newswire – March 25, 2019
Lots and lots and LOTS of loyalty programs to talk about – and some of them are showcasing some very innovative approaches....
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2.9KAre Hotel Loyalty Programs Retrenching?
Hotel Loyalty programs aren’t producing the benefits that hotel brands have expected. Hoteliers provide discounts on rooms to loyalty customer members with...
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4.3KWyndham Rewards Gets Back to Basics
In 2015, Wyndham took a bold stance on loyalty within the travel and hospitality industry when they rejuvenated their award-winning Wyndham Rewards...
