Let's Talk Loyalty Podcast

#172: Vodafone’s Very Me Programme – Partnerships Loyalty Strategy (Short Show Summary)

Paula Thomas is the host of Let's Talk Loyalty podcast.

“Very Me Rewards” was launched by one of the UK’s top telecommunications companies in 2018, as a non-points-based programme, instead leveraging partnerships and “share-able” rewards, to create an award-winning customer loyalty proposition.

Listen to discover how Vodafone’s “Very Me Rewards” is building loyalty in this ultra-competitive sector in the UK.

Previously on Let’s Talk Loyalty – #171: Loyalty Insights from Italy

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