Mobile Loyalty Archives

The Loyalty Newswire – February 11, 2019

This week, research is pointing us into some unexpected directions, artificial intelligence is the thing everyone is talking about, managing GDPR is...

4.5K

The (Loyalty) Revolution will be Texted

The collision of brick and mortar retail with the relentless forward progress of ecommerce and digital marketing has created an interesting environment...

3.2K

Predictions are Hard, ‘specially About the Future

Editor's Note: Ellipsis & Co. is a proud sponsor of The Wise Marketer. We find it helpful, for our customers and for...

5.7K

Why is Starbucks leading our adoption of mobile payments?

So why does the Starbucks rewards app top the charts for the most used mobile payment apps in the U.S. in 2018*:...

3.4K

Zulily on Managing the Mobile Experience

From avocados to refrigerators, a lot of purchases are funneled through our smartphones, thanks to the magic of e-commerce. But is the...

3.4K

Blockchain on its Way for Loyalty, Other Uses

Though some blockchain efforts, particularly those with cryptocurrencies tied to them, have received some bad raps, the technology is a very effective...