The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Customer Experience
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1.8KThe Power of Strategic Customer Education
As a concept, customer education has been growing in popularity for several years. Why? Because of its capabilities provide an interactive and...
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3.1KLoyalty Newswire – April 1, 2019
Customer Experience seems to be dominating loyalty conversations of late. Virtual reality is now a loyalty reality. Our friends in the UK...
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2.4KIkea and Rent The Runway are Changing the Purchase / Ownership Paradigm
Welcome to retail 2019, when no sale is ever final. From monthly rentals to circular product swapping, more retailers are catering to...
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2.9KLoyalty Newswire – March 25, 2019
Lots and lots and LOTS of loyalty programs to talk about – and some of them are showcasing some very innovative approaches....
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2.7KAs “BOPIS” Grows, Loyalty Anticipation Flows
The modern era of platform-agnostic, omni-channel loyalty has ushered in countless opportunities for customer engagement in any context. Customers now have the...
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2.7KExecutive Interview: Kurtis Van Horn
“How in the world do you do that???” It’s a question that Kurtis Van Horn gets a lot – and it’s one...
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3.5KLoyalty Newswire – March 4, 2019
We’re not sure if this is a seasonal phenomenon, but there is a lot of loyalty research being released right now. The...
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3.6KLoyalty Newswire – February 25, 2019
In loyalty news this week, hospitality takes the major headlines with two different (but very interesting) sets of customer behavior research, and...
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2.0KBig Win for WalMart’s BOPIS Efforts
The almost ubiquitous spots featuring cameos from a roster of movie-famous cars, trucks, and Transformers have all but filled the morning and...
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3.1KThe Loyalty Newswire – February 11, 2019
This week, research is pointing us into some unexpected directions, artificial intelligence is the thing everyone is talking about, managing GDPR is...
