The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Customer Experience
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560Delighted by Accessorize, A Truly Personal Loyalty Experience
It was a cold Autumn day at, as usual, an entirely overcrowded Waterloo station, deep in the heart of London, and deep...
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680How Retailers Fail to Tap into a 360 Billion Dollar Market
In 2017, Colloquy estimated that there were $360 Billion dollars’ worth of points sleeping in member accounts worldwide, with a further $117...
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770Aimia Inspires Customer Loyalty by Delivering Personalized Experiences with H2O.ai
Artificial Intelligence and Machine Learning with H2O.ai Delivers Faster, More Predictive Results, Identifying Millions of Dollars in Opportunities for Brands Mountain View,...
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1.2KDigital Integration Will Improve Patient Experiences
As the US population ages, more and more individuals are going to be relying on healthcare services, placing strain on the system...
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888Starbucks Pickup Stores Target Fastest Growing Customer Group
Starbucks has been one of the most customer centric brands we can think of, without ever making much of a fuss about...
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1.1KArtificial Intelligence Set to Transform Customer Service
To increase efficiency and satisfaction levels with Customer Service, deploying a variety of Artificial Intelligence solutions such as automated call centers, customer...
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1.7KTowards a Universal View of the Customer
Over the past few years the marketing community has consistently expressed the need for a single view of the customer. This paper...
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1.4K
Miles & More and Loylogic Announce the Launch of Loylogic’s New Transfer Miles Solution
Zurich, Switzerland | 3rd September 2019 Loylogic, the global leader in e-commerce and e-payment solutions for loyalty programs, and Miles & More,...
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1.3KRetailers Coming Around to Special Needs
A princess in a wheel chair dreams just as big as a princess in a glass slipper. And if she has her...
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1.9KThe Future of Personalization: How to Shift Creepy to Cool
Every business today, regardless of industry, faces the threat that its goods and services will become commoditized vis-a-vis competition. Winning in this...
