The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Customer Experience
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1.6KThe Future of Personalization: How to Shift Creepy to Cool
Every business today, regardless of industry, faces the threat that its goods and services will become commoditized vis-a-vis competition. Winning in this...
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1.5KGolf Loyalty has Holes
But it doesn’t have to remain in the bunker. All across America, vast deserts are forming. Where there was once life, passion,...
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1.3KCulture is the Differentiator – A Conversation with Bond Brand Loyalty
Bob Macdonald, CEO of Bond and Morana Bakula, VP of Customer Experience talk about organizational culture, and how aligning it with brand...
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1.9K1Robots are Taking Over at Kroger, Walmart & Whole Foods. What Could Possibly Go Wrong?
Robots don’t need food, but they do need a recipe for success. This is especially the case when they’re added to the...
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Australian Companies are Missing Out on the Latest CX Innovations
BEYONDE MEDIA RELEASE A new Australian start-up has launched to help Australian companies navigate the CX technology explosion. Beyonde, a company by...
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3.6KConsumer Banking: Money Can’t Buy Loyalty
A 2018 Collinson study reported that 66% of financial services professionals say their bank “does not understand why customers are loyal or...
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2.3K2In-Car Payments: Traffic Safety Nightmare or the #BESTTHINGEVER?
There isn’t a person who works in the loyalty space who wouldn’t agree that the advent of mobile payments has universally revolutionized...
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2.4KSuccessful DTC Retailers Build Community to Create Customer Loyalty
Direct to Consumer retailers are putting a crunch on traditional (brick and mortar) retailers. But in contrast to the biggest DTC retailer...
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2.5KShoppable Video Streaming is About to Change Everything
Forget the wallet and coupons. Shopping in 2019 is more likely to involve two other essentials: a digital device and a bowl...
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2.0K13 Surprising Brand Loyalty Statistics
43% of customers are spending more money at brands they’re loyal to; brands that don’t put their returning customers first are losing...
