Customer Experience Archives - The Wise Marketer - Featured News on Customer Loyalty and Reward Programs

How to Create a Customer Experience Technology Stack in the Age of the Fourth Industrial Revolution

Assembling a technology stack to successfully compete in a digital world requires new thinking. There’s a very clear trend of enterprises adopting...

People on board a train heading to an Accessorize store.

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Delighted by Accessorize, A Truly Personal Loyalty Experience

It was a cold Autumn day at, as usual, an entirely overcrowded Waterloo station, deep in the heart of London, and deep...

How are retailers failing to attract customers?

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How Retailers Fail to Tap into a 360 Billion Dollar Market

In 2017, Colloquy estimated that there were $360 Billion dollars’ worth of points sleeping in member accounts worldwide, with a further $117...

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Aimia Inspires Customer Loyalty by Delivering Personalized Experiences with H2O.ai

Artificial Intelligence and Machine Learning with H2O.ai Delivers Faster, More Predictive Results, Identifying Millions of Dollars in Opportunities for Brands Mountain View,...

The healthcare industry needs enhanced digital capabilities to keep up!

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Digital Integration Will Improve Patient Experiences

As the US population ages, more and more individuals are going to be relying on healthcare services, placing strain on the system...

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Starbucks Pickup Stores Target Fastest Growing Customer Group

Starbucks has been one of the most customer centric brands we can think of, without ever making much of a fuss about...

Artificial Intelligence is starting to transform the customer service industry.

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Artificial Intelligence Set to Transform Customer Service

To increase efficiency and satisfaction levels with Customer Service, deploying a variety of technology-enabled solutions such as automated call centers, customer service...