The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Customer Experience
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1.4KDigital Integration Will Improve Patient Experiences
As the US population ages, more and more individuals are going to be relying on healthcare services, placing strain on the system...
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1.2KStarbucks Pickup Stores Target Fastest Growing Customer Group
Starbucks has been one of the most customer centric brands we can think of, without ever making much of a fuss about...
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1.5KArtificial Intelligence Set to Transform Customer Service
To increase efficiency and satisfaction levels with Customer Service, deploying a variety of Artificial Intelligence solutions such as automated call centers, customer...
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2.0KTowards a Universal View of the Customer
Over the past few years the marketing community has consistently expressed the need for a single view of the customer. This paper...
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1.7KMiles & More and Loylogic Announce the Launch of Loylogic’s New Transfer Miles Solution
Zurich, Switzerland | 3rd September 2019 Loylogic, the global leader in e-commerce and e-payment solutions for loyalty programs, and Miles & More,...
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1.5KRetailers Coming Around to Special Needs
A princess in a wheel chair dreams just as big as a princess in a glass slipper. And if she has her...
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2.2KThe Future of Personalization: How to Shift Creepy to Cool
Every business today, regardless of industry, faces the threat that its goods and services will become commoditized vis-a-vis competition. Winning in this...
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2.0KGolf Loyalty has Holes
But it doesn’t have to remain in the bunker. All across America, vast deserts are forming. Where there was once life, passion,...
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1.7KCulture is the Differentiator – A Conversation with Bond Brand Loyalty
Bob Macdonald, CEO of Bond and Morana Bakula, VP of Customer Experience talk about organizational culture, and how aligning it with brand...
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2.5K1Robots are Taking Over at Kroger, Walmart & Whole Foods. What Could Possibly Go Wrong?
Robots don’t need food, but they do need a recipe for success. This is especially the case when they’re added to the...
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