The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Data and Privacy
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593The Power of Loyalty Program Data
Using customer loyalty data to succeed in a cookie-less world Insights from Joseph Taylor, CLMP™, Epsilon’s SVP of Strategic Consulting and Operations...
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769Determining the Best and Most Ethical Use of Customer Data
Customers are the life’s blood of any business. After all, without your customers, your company wouldn’t exist at all. To serve your...
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1.8KAd Fraud Costs U.S. Businesses Billions Every Year: It’s Time To Take It Seriously
The online digital advertising industry is booming. And while this is great news for advertisers and marketers everywhere, fraudsters are rubbing their...
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1.0KWhy All Great Marketers Utilize VPNs
A virtual private network (VPN) is an essential tool for creating secure, encrypted connections. VPN software is used by many people and...
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1.0KAxonius Highlights the Human Side of Cybersecurity Complexity Through Partnerships with World Champion Simone Biles and CrossFit Champion Amy Bream
Biles and Bream will share unique stories and insights that speak to their experiences in overcoming adversity London — April 27, 2022 —...
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25 Years in Loyalty: 5 Lessons Learned
Loyalty Newswire – September 26th, 2022
Insights on the Future of Travel Loyalty With Global Flight’s Ravindra Bhagwanani