The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Data and Privacy
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968Data Security Tips to Prepare for the Holiday Season
As the holiday season approaches, cybersecurity becomes even more important than ever. Hackers tend to exploit sensitive personal and business data during...
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965Part 2: Data Privacy and Data Security With Elias Partnership
In this month’s continuing coverage of Data Security & Data Privacy, we talk with Dean Armstrong QC and Richard Dutton, two of...
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668New Competition Regime for Tech Giants to Give Consumers More Choice and Control Over Their Data, and Ensure Businesses are Fairly Treated
A dedicated Digital Markets Unit will be set up to introduce and enforce a new code to govern the behaviour of platforms...
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4.9KQ&A with Ogury: User-Driven Mobile Advertising and Fraud Prevention
There used to be a time when handshakes and words were enough to bind a contract, but when purchasing advertising online these...
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1.7K2Loyalty Fraud Continues to Evolve
First, the bad news! Fraudulent activities in the loyalty marketplace continue to grow and evolve. Attacks in the airline and hotel industries, long...
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