The Wise Marketer – Featured News on Customer Loyalty and Reward Programs

Loyalty Strategy

246

Why Giving Gifts to Customers Remains an Important Business Practice

Also known as the art of gifting, the practice of giving gifts to your customers and prospects can help boost sales and...
273

Loyalty Overload: Are There Too Many Programs to Consume?

I was recently invited onto Dubai Eye’s Business Breakfast Show and asked the question: What’s up with every Tom, Dick, and Harry...
323

The New Zealand Loyalty Ecosystem Is About To Change. A lot.

Credit card rewards get cut in half What New Zealand credit card loyalty managers have been fearing for years finally happened at...
299

Mi Rewards Town and City Loyalty Programme Approaches £1 Million Milestone Amidst UK Expansion

A next generation town and city loyalty programme has introduced a new website and tools for businesses ahead of a key milestone...
343

Are Loyalty Programs Regularly Re-Evaluating Their Value Proposition?

Here’s an undeniable truth that can be applied to your customer loyalty strategy: Quite often you need to run just to stay...
287

The Lucky Loyalty Effect

What it is and what it means to manage your promotions Editor’s Note: This article on the “Lucky Loyalty Effect” phenomenon was...
253

Challenges Faced by Loyalty Marketers in the Middle East

“Ask not what your country can do for you, ask what you can do for your country?” Uttered almost 60 years ago...
585

Different Ways Storytelling Can Inform Your Marketing Strategy

We tend not to think of storytelling as much more than an escape into fantasy and drama. However, telling stories is so...
287

Workplaces Offer Covid-19 Vaccine Incentives Despite Legal Concerns

Human behavior can be one of the most difficult things to change. Ideas are powerful concepts, and once they take hold, they...
271

What Do Brands Look for in a Loyalty Solution?

With global economies embarking on the slow process of re-opening and brands looking to gain competitive advantage from their customer engagement solutions,...

Page 5 of 45‹ Previous 1 2 3 456 7 8 9 Next ›Last »

To Top