The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Loyalty Strategy
-
258Customer Loyalty in 2021: Trends and Future Predictions
Wise Marketer has been collecting opinions the future of loyalty marketing in 2021 from people near and far. We wanted to know...
-
3034 Global Predictions for Loyalty Marketing in 2021
In our effort to gather a global perspective on what the year 2021 holds for Loyalty Marketing, we engaged five colleagues from...
-
129Scotiabank and Cineplex Announce Enhancements to the SCENE Loyalty Program
Program to Expand as Scotia Rewards and SCENE to Join Forces SCENE and Recipe Unlimited Corporation Rewards Partnership Extended for Three Years...
-
139Wise Marketer New Year Message – Should Businesses Return to Normal After the Pandemic?
The most popular message for the New Year seems to be a wish to say goodbye to 2020 and “return to normal”...
-
149The Changing Psychology of Gifting | Is Your Brand on Trend?
Have you thought about gift giving this year? A lot of companies do because the dynamic is changing. Old traditions are falling...
-
142Holiday Message From the Wise Marketer Team
All of us who compose The Wise Marketer and the Loyalty Academy wish our readers, sponsors, advertisers, and supporters a peaceful and...
-
3541Gift Experiences Can Create an Emotional Connection With Customers
Psychological Impact of Gifting on Customer Behavior Loyalty is a concept associated with the highest level of connection that brands can create...
-
220[Webinar] Kendra Scott: Unwrapping 164x Holiday ROI with Personalized Text Messaging/SMS
Nearly 75% of US adults plan to complete their holiday shopping primarily online this year. And as smartphones drove over $50 billion...
-
291The Essential Guide to Modern Loyalty Programs – Everything You Need to Succeed in the Modern Loyalty Landscape
Editor’s note: This article summarizes the major shifts in modern loyalty programs and was originally published by Sarah Richardson from the Australian...
-
219How Can Loyalty Auctions Make Your B2B Loyalty Marketing Program a Winner?
We sat down with Glenn Shaw, Client & Business Development Director for New Zealand and Australia at B2B loyalty specialist Incentive Solutions,...
