The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Loyalty Strategy
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160Is Your Loyalty Program the Key to Reaffirm Customer Commitment During COVID-19?
We are well into the COVID-19 outbreak and at this point, most companies should [hopefully] have a reasonable plan to protect their...
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73Is It Possible to ‘Pandemic Proof’ Your Business?
COVID-19 has disrupted businesses and all walks of life. Lockdowns however necessary, have given rise to uncertainty which have affected revenues. Approximately...
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189Are Loyalty Programmes Even More Important in These Challenging COVID-19 Times?
And what can loyalty marketers do to adapt? In May 2020 marketers across every sector are facing unprecedented challenges, in every market,...
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260[Webinar] Complex Customer Challenges are the New Normal
Thank you to everybody that registered and attended the webinar Complex Customer Challenges are the New Normal with Bond Brand Loyalty. There...
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290[Webinar] Navigating the Crosswinds: Managing a Loyalty Program in Uncertain Times
Thank you to everybody that registered and attended the webinar Navigating the Crosswinds: Managing a Loyalty Program in Uncertain Times with Comarch...
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1974 Customer Loyalty Strategies to Boost Program Engagement
Relationships and communication with existing customers have a tremendous impact on your organization. You can increase revenue by focusing more on marketing...
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220Loyalty Marketing’s Role During Downturns and Beyond
The Wise Marketer had the opportunity to sit down with Lars Holmquist, EVP Americas, Collinson Group, to talk about today’s uncertain landscape...
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222Redefining Loyalty: 6 Strategies to Shift Priorities During a Global Disruption
“COVID-19” is likely the most-searched term on Google nowadays. To state the obvious, our lives have changed drastically and although we are...
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192The Essentials Catalogue: B2B Loyalty in Action
The ancient Greek philosopher, Plato, was the original author of the phrase, “Necessity is the mother of invention.” Fast forward to a COVID-19...
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277119 Customer Loyalty Ideas to Combat COVID-19
When we started the Loyalty Academy and introduced the first ever professional certification for loyalty marketers, our mission was to offer educational...
